Technology

Google offers a list of questions you can ask any SEO consultant or agency before hiring them, but this guide takes those questions even further to ensure you find the best fit.

Google has released a new, site-wide ranking signal that rewards sites that publish satisfying content and penalises those that don’t.

At best, SEO is a fantastic marketing tool to increase traffic to your website and build brand awareness. At worst, SEO is a money pit that compromises your brand and website for the sake of the algorithm.

When used for your content creation, the EAT model can significantly transform your website visitors' experience and positively impact your Google rankings.

Think about Search Engine Optimisation (SEO) as Monopoly: the aim of the game is to get as much real estate as you can. These 10 steps show you how.

Growing website traffic can often seem like a chore, but there are some really easy ways to grow your website traffic organically.

How is COVID-19 affecting search engine optimisation? Should small businesses continue their SEO efforts in the face of the pandemic?

Search engine optimisation has been a prominent strategy in marketing plans for over 20 years. But the truth is, SEO is dead. 

One of the best ways to ensure your company website is hitting all the right notes to maximise its search results is through local SEO.

Online marketers will soon need a new strategy to track website visitors as Google Chrome prepares to phase out third-party cookies by 2022.

Google’s latest algorithm update, dubbed BERT, represents the biggest alteration to its search function in the last five years.

Whether you’re a small or large business, a local SEO strategy prioritising your Google My Business profile is extremely important.